The catalog
Ebooks
Short works, written to be read in one sitting and applied the next day. Each one deals with a single subject — a supplier, a store, a tool — and covers it thoroughly. PDF format, for on-screen reading or printing.
Ebook
Writing for Sales
Convince without exaggerating, because exaggeration results in refunds. This is not a moral stance: methods that force a decision lead to returns, chargebacks, and public reviews, and these three items cost more than the sales they generate.
€39
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Importing into France: Customs, VAT, and Product Compliance
What you need to know before the container leaves. This is the chapter that Finding and Keeping a Supplier explicitly omitted. You have negotiated, sampled, controlled - and the part that decides whether the operation is profitable or costs you a container...
€39
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Online money: nine models and their real economy
Nine models, their real economy, and what kills them. This book promises no income. It contains no earnings figures, no projections, no testimonials. It describes the mechanics of nine ways to make money online: where the money comes from exactly, what needs...
€39
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AI at work, without blindly believing in it
Understand the mechanics, choose the uses, measure the returns. A language model knows nothing: it predicts the next part of a text. This statement may seem simplistic, but it is the only one that correctly explains both what these tools brilliantly succeed...
€39
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The markets before investing a single euro
What you buy, what it costs, what it brings to whom. This book is not investment advice. It does not recommend any product, strategy, or intermediary, and contains no quantified returns.
€39
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Read his numbers
Price, margin, break-even point, cash flow: what your accounts say and what they don't say. A profitable company can die in five months without ever having been in deficit. This book explains the mechanism, and how to see it coming six weeks...
€39
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Opening an online store in France
The compliance and operations manual, for physical and digital products. Opening a store takes an afternoon. What takes time — and what costs a lot when it goes wrong — is everything else: mandatory disclosures, withdrawal rights, customer country VAT, trackers, invoicing,...
€39
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Finding and retaining a supplier
The buyer's guide for importing their first batch. Finding a supplier is the easy part: there are tens of thousands of them, and many will respond. What determines your margin comes afterward—getting a sustainable price, quality that doesn't deviate by the fifth...
€39
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Everything, all at once
The bill, then the box.
No crossed-out prices, no countdown. Both prices exist simultaneously; the subtraction is up to you.
- 8 × Ebook à €39
- €312
- 4 × Training à €149
- €596
- Taken separately
- €908
- The complete catalog
- €649
Amounts are recalculated at each display from actual catalog prices. None of these titles have ever been sold at a higher price.